“The greatest good you can do for another is not just to
share your riches but to reveal to him his own.”
~ Benjamin Disraeli
Blog
Who DON’T you work with?
I spend a lot of time with my clients talking about their ideal client- the people who want or need what you have to offer and who will benefit most from the way you deliver it. Last week a fellow networker suggested that we consider who we DON’T want...
How niche is too niche?
I’m talking about my favourite topic again! It’s about finding your niche. It’s the importance of tailoring your offering to your ideal client, rather than trying to help everyone. I know that when you are really clear on exactly who you can best help,...
Who’s the Ying to your Yang?
I’ve recently worked with a few people who have been struggling. They all have something in common: They need more business support. It’s rarely the whole business - thankfully! Typically it is just one aspect that needs support. Often it’s...
Stop talking! The power of silence
I was reminded the other day of a lesson I learned back in my corporate days about the power of silence. One of my colleagues was an incredibly clever man, but whenever I asked him a question, he just sat and looked at me - in silence. I’d ask one question,...
What’s your AQ?
Most of us know about IQ - our intelligence quotient. And most of us have at least some sense of how we would measure up. Increasingly, people have learned about EQ - our emotional quotient. This is a measure of how we understand and manage our own emotions. If...
What kind of intelligence do you use?
Did you know that you can be intelligent in three different ways? You can use your head - this makes you more clear, logical and forward thinking You can use your heart - this leads you to be more empathetic, and in tune with your emotions and feelings, or You...
Business interruption – get a spidergram!
You may have heard me talk before about using a spidergram to map the activity in our business. Today I’m back on the subject of spidergrams, but in the context of the importance of agreements in managing business interruption. I attended a very useful talk recently...
Build structure into your day
Most of us thrive on some degree of structure. We’re used to having regular commitments - whether that’s client interaction, networking, or family activities. When the world shifts, that structure may shift too, and fall away. This can make our world even more...
What’s your Linked In score?
Do you need a Linked In profile? Yes you do! And it needs to look good. If Linked In isn’t your social media platform of choice, then you don’t need to be a whizz on it. However, it's rather like an online business directory. When someone hears about you, these...
We ALL need to sell a product!
If you sell a service, it may sound strange to hear me tell you to sell a product. But it’s you I’m talking to. Last week I went to a very good talk by a marketing expert. She talked us through how to develop your marketing strategy. And, at the end, she invited us...
Don’t be shy!
I’ve lost count of the number of times I’ve heard business owners say: “I don’t like chasing people.” Does this sound familiar? Is it something that resonates with you? Usually it means you are reluctant to follow up with someone who has expressed interest in your...
Why approach networking strategically?
Last week I talked to someone about the importance of networking strategically. She is doing lots of networking, but there's no evidence that it's giving her any benefits, so I asked her how she prepared for each networking event. Truth is, she didn’t! And...
